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Mission

Worcester Business Journal helps businesses succeed.

Worcester Business Journal is a media organization providing business news, information and analysis for Central Massachusetts' business owners and decision makers.

Inform. Engage. Connect.

It is the mission of Worcester Business Journal to be the leading source of Central Massachusetts business news and analysis. We will deliver coverage of business and economic trends, issues and news through credible, evocative and stimulating writing. We will consistently produce high-quality, well-designed products with exceptional art, graphics, and photography. We will recognize and celebrate exceptional achievements within the business community. We will connect our audience by hosting interactive regional events. We will provide a forum for ideas for the Central Massachusetts business community.

As part of our parent company, New England Business Media, we will be an evolving, growing and profitable enterprise. We will encourage communication, professional growth, and development of our employees. We will conduct ourselves in a responsible, ethical, honest and professional way in all areas of our business, providing excellent service to our audience, advertisers and to the community at large.

Commitment to quality

Worcester Business Journal is honored to be recipients of a myriad of national, regional and local awards for journalistic excellence, outstanding design, graphics, and community service. As an organization, we stay committed to high standards of excellence and will strive to consistently maintain a high level of quality.

We've got Central Massachusetts covered.

We provide regional business news and information through a variety of media to help the business community access what it needs. Worcester Business Journal delivers news, analysis, and information about the business community via its website at wbjournal.com; through e-newsletters, events, and its award-winning flagship publication. Smart, informed, engaging, irreverent — that’s why people turn to Worcester Business Journal to find out what makes the Central Massachusetts business scene tick.

We've attracted an audience of educated and affluent business decision makers in Central Massachusetts.

Worcester Business Journal serves the business decision makers in the Central Massachusetts' region — people who are developing, managing and growing their business. We regularly survey our readers to continue to learn more about them in order to best serve our print and online audience as well as our email subscribers. Learn more about the targeted, exclusive demographic Worcester Business Journal reaches.

We are a creative team of professionals with an entrepreneurial spirit who are dedicated to fulfilling the Worcester Business Journal mission.

Contact us if you have a question, want to make a comment, or have an idea for us.

WBJ Web Partners