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April 11, 2024

Better Business Bureau CEO retires, as Worcester chamber VP takes over

A woman wearing glasses, a multicolor sweater, and blue necklace Nancy Cahalen, former president and CEO of Better Business Bureau of Central New England

The Better Business Bureau of Central New England has replaced its retired and longtime leader with a former vice president from the Worcester Regional Chamber of Commerce.

Former BBB President and CEO Nancy Cahalen retired in April, and Alex Guardiola has taken over her roles. Guardiola, who is a Worcester School Committee member and former vice president of government affairs and public policy at the Worcester chamber, announced his new position Tuesday on his LinkedIn profile.  

During Cahalen's 15 years as CEO of the BBB, which is located in Worcester, she more than doubled the bureau's size and instituted a number of key initiatives, including the development of two awards programs recognizing outstanding contributions by area businesses, according to a March 19 press release from the BBB. 

“On behalf of the board of directors, we extend our deepest gratitude to Nancy Cahalen for her 15 years of exceptional leadership and dedication to the BBB,” Michele Kasabula, chair of the BBB board, said in the release. “Nancy joined the BBB during a critical time and successfully transformed the organization into the thriving entity it is today.”

Prior to her roles with the BBB, Cahalen spent 35 years in the newspaper publishing sector, including acting as director of marketing and new business development at the Telegram & Gazette from 2004 to 2007 after joining the publication’s advertising and sales department in 1991. 

“Transitioning from the newspaper industry to the Better Business Bureau was an unexpected gift,” Cahalen said in the release. “I am incredibly grateful to the board for their trust and to everyone who provided wisdom and support throughout my journey. After a fulfilling 35 years in my previous career and 15 years with the BBB, I have decided it’s time to embrace retirement.”

The BBB of Central Massachusetts serves Central and Western Massachusetts and Northeast Connecticut. Incorporated locally in 1940, the nonprofit has 2,700 accredited businesses across 225 communities. 

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