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December 7, 2015 Power Players: Fresh Faces

Venkat Kolluri

Venkat Kolluri, CEO of Chitika Inc., has made an art of creating an inviting workplace to employees of his Internet advertising firm in Westborough.

Chitika offers catered lunches daily, laundry and dry cleaning services, and a recreational area offering ping pong, basketball and video games, to name few. Kolluri, an engineer and India native, believes this type of environment fosters better performance as employees service about 4 billion online ads globally, per month.

But it's not just what Kolluri does inside the office that defines him. He is also engaged with the local small business community through Chitika's new segment, Cidewalk. A mobile advertising company serving small businesses with offices in Southborough, Cidewalk was spun off this year and has hit some key milestones, such as inking an agreement with Yahoo that will allow the search engine company to distribute the Cidewalk app to small business users.

Meanwhile, the app has been tested among MetroWest small businesses, which Kolluri reached out to with training and discounts through local chambers of commerce and the Westborough Economic Development Committee.

Read about other Central Massachusetts Power Players

Change Agents: Executives bringing their organizations to new heights

Visionaries: Forward thinkers pushing to realize the promises of the future

Politicos: Public officials leveraging their positions to further business development

Fresh Faces: Newcomers to Central Massachusetts with refreshing perspectives and ideas

Inner Circle: Long-time players who continue to have a significant role in new developments

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