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Advertise with us

How the Worcester Business Journal works for advertisers

The WBJ provides marketers with access to Central Massachusetts' affluent, educated business community of decision-makers in print, online and in person through our events. Whichever multimedia format or combination of media you choose, Worcester Business Journal helps you reach your marketing and sales goals by:

  • Reaching inaccessible decision-makers
  • Supporting your direct sales efforts
  • Stimulating word-of-mouth advertising
  • Creating a favorable impression and reputation for your brand
  • Keeping you top of mind with current customers and prospects
  • Introducing new products/services to the region’s business community

Advertising Resources

Advertising opportunities with the Worcester Business Journal


With 29,000 print readers*, the Worcester Business Journal is the region's only bi-weekly, audited, subscription-based business publication.


The WBJ enews products offer access to an even more exclusive, targeted business audience. 


With more than 95,000 unique visitors per month, offers interactive marketing opportunities with premium display ads and a unique sponsored content model.


Get high quality, face-to-face exposure with your best prospects and customers by sponsoring a WBJ event

For further questions or to request advertising rates and information contact general manager and event director, Kris Prosser,


Mark Murray l Associate Publisher | 508-755-8004 ext. 227

Chris Juetten l Senior Account Manager/Custom Publishing Director | ext. 270

Timothy Doyle l Account Manager | ext. 262


*7,000 mailed subscribers with four readers per copy

Source: 2018-2021 CVC Audit and Readership Study, Daily Report subscriber survey 2018.

WBJ Web Partners