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November 10, 2014 EMPLOYEE REWARDS AND RECOGNITION: Fidelity Bank, Leominster

Fidelity Bank: 'High Fives,' ice cream and Six Flags tickets

Edward Manzi Jr., Fidelity Bank chairman and CEO

You've undoubtedly heard someone you know complain that their boss doesn't notice them or that the only time managers pay attention is when they've done something wrong. But those people probably don't work at Fidelity Bank.

At the Leominster-based community bank, employees are frequently recognized for a job well done. Marketing Manager Derek Beahn said weekly “High Fives” are most popular and one of the most notable ways the bank's 130 employees can be recognized. High Five newsletters, sent companywide, give one employee a chance to recognize another for going above and beyond their duties, while the whole company can read about a customer praising a Fidelity employee's work.

Recognition goes beyond the High Fives. The biggest honor comes in the annual Mission Accomplished award, which is given to one person who displays “unwavering commitment to (Fidelity's) values and mission, while delivering superior business results,” according to the bank.

And employees are appreciated in other ways. They get tickets to sporting events, and each year, employees and family members are taken on a free outing, such as to Six Flags New England.

Fidelity gives away gift cards for new employees to get lunch with during their first week. It also offers occasional pizza lunches, as well as free ice cream from the ice cream truck the bank bought during its 125th anniversary celebration last year. Over the summer, the truck is driven to one of Fidelity's seven Central Massachusetts locations for employees and customers to partake in free treats.

Beahn believes all of these rewards and recognitions help morale as well as employee recruitment and retention.

“I came here in April, and it was a large reason why I had come,” he said.

Beahn credits the bank's executives and particularly longtime chairman and CEO Edward Manzi Jr. for establishing the Fidelity culture.

“The big thing our internal culture helps with is how we differentiate ourselves and interact with our customers,” Beahn said. “I believe if we adopt that culture with ourselves, we're going to be happier and better able to serve our customers. It is truly a good place to work.”

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