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Advertising, Media & Marketing

Sentinel & Enterprise's parent wins $12M Herald auction

Zachary Comeau |

Digital First Media, the Denver-based owners of the Fitchburg Sentinel & Enterprise, won the auction for ownership of the Boston Herald with an $11.9-million bid in a lengthy bankruptcy proceeding...

Sentinel & Enterprise parent officially bids for Boston Herald

The Colorado-based newspaper group that owns the Fitchburg Sentinel & Enterprise has submitted a bid to purchase the Boston Herald via bankruptcy court, the Herald reported Thursday.

Telegram parent being outbid for Boston Herald

Zachary Comeau |

A Los Angeles-based investment group has filed a $5.75 million bid to purchase the Boston Herald newspaper in an attempt to outbid GateHouse Media's $5 million offer.

Worcester Sun acquires Mass Foodies print rights

Zachary Comeau |

Online news outlet Worcester Sun has purchased the exclusive print rights to content produced by Mass Foodies to appear in the paper's upcoming weekly print edition.

How to create a marketing plan


Creating a winning marketing plan is to work within realistic goals, resources and options. This drives results.

Natural living expo planned

Emily Micucci |

Natural living enthusiasts have the opportunity to attend an expo focused on holistic health in Marlborough this month.

BlueHive merges with boutique marketing firm

Grant Welker |

BlueHive and Paris Marketing will keep their separate names and books but under the BlueHive parent company will share resources and complement each other's specialties.

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