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Advertising, Media & Marketing
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Any takers for the T&G? Speculation builds on who might buy the newspaper
January 6, 2014When Boston Red Sox owner and billionaire John W. Henry bought The Boston Globe and Worcester's Telegram & Gazette in October, his intentions for the Boston newspaper were clear.
January 6, 2014MassDiGI Awarded $25K For Education Series
December 16, 2013Worcester-based Massachusetts Digital Games Institute (MassDiGI) at Becker College received a $25,000 grant to expand high school participation in its annual MassDiGI Game Challenge, and to launch a series of workshops focused on game development.
December 16, 2013
Christine Tieri: President smith&jones Idea Agency, Sturbridge
October 28, 2013Who is your most influential role model, and why?
October 28, 2013Medway Graphics Biz Acquires MLB-Licensed Firm
July 15, 2013That's My Ticket, a Medway company that makes and sells historic sports, concert and theater tickets products and displays, has acquired Sports Propaganda, a maker of limited-edition, Major League baseball prints.
July 15, 2013Worcester Firm Expands With New Offices
July 10, 2013Worcester-based BlueHive, a branding firm specializing in exhibit and interior design, has announced the opening of two regional sales offices in Portsmouth, N.H., and New York City and added new management and sales staff to support expansion.
July 10, 2013
The Marketing Sweet Spot: Inbound And Outbound
May 17, 2013It wasn't long ago that marketers were screaming from the rooftops about their new favorite duo: Email marketing and social media.They're like peanut butter and jelly! Peas and carrots! Batman and Robin!
May 17, 2013GateHouse Media Revenue, Profits Fall In Q1
May 3, 2013New York-based GateHouse Media, which operates two daily newspapers in Central Massachusetts and 79 across the country, saw its revenue fall and its losses increase during its first fiscal quarter, ended March 31.
May 3, 2013Daily Voice Shutters CMass Sites
March 5, 2013The Daily Voice, a Connecticut-based network of news websites, is shutting down its 11 Central Massachusetts locations, according to several published reports.
March 5, 2013
Top Golfer McIlroy Signs With Bose
February 27, 2013Rory McIlroy, the number-one ranked golfer in the world, has signed on with Framingham-based Bose Corp. as a global brand ambassador, the company announced.
February 27, 2013Davis Lands Honey Dew Donuts
February 13, 2013Worcester-based Davis Advertising said Honey Dew Associates Inc. has hired the firm to manage all of its advertising and marketing.
February 13, 2013
Mercury Media Heads To The Web With Acquisition
January 10, 2013Mercury Media, which has an office in Marlborough, has focused on direct response television advertising since its founding in 1989.
January 10, 2013Maynard Firm’s 3-D Product Model Selected By R.I. Manufacturer
September 10, 2012Maynard-based Kaon Interactive, a provider of 3-D interactive product marketing applications, announced a deal with a Warwick, R.I., medical equipment manufacturer.
September 10, 2012Paid Inc. CEO Resigns
August 3, 2012With his company's stock price at all-time lows, Westborough-based Paid Inc. CEO Greg Rotman has resigned and the company's board of directors has appointed a New York City-based investment manager to replace him, Paid announced.
August 3, 2012PAID Proposes Spin-Offs
July 16, 2012Continuing operations and personnel changes it's been undergoing for the past two years, Westborough-based entertainment management and marketing company PAID Inc.
July 16, 2012
Mass. Drops In CNBC Business Rankings
July 11, 2012Massachusetts' sixth place spot in an annual CNBC ranking of the best states for businesses has in the past been bragging material for Gov. Deval Patrick and other politicians.
July 11, 2012UMass Memorial Awarded For Facebook Page
July 9, 2012UMass Memorial Medical Center announced that its Facebook page was recently awarded the top prize in its category by the New England Society for Healthcare Communications.
July 9, 2012
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