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September 11, 2013

Family Business Group To Host Tech Workshop

A workshop designed to help family businesses leverage the latest technology to support growth will take placed Tuesday, Sept. 17 at the Beechwood Hotel in Worcester.

Hosted by the nonprofit Family Business Association (FBA), the workshop, “Growing Your Family Business Through Technology and Communication,” is part of Boston-based FBA’s continuing series of educational programming. The event, which starts at 7:30 a.m., will feature a panel of experts in marketing, brand experience and social media, according to FBA.

Discussion topics will include selecting appropriate social media platforms for your business; managing your company’s message across multiple channels; building an effective LinkedIn presence, and using content marketing to generate sales.

For registration information, visit www.fbaedu.com.

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