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Advice
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May 9, 2011Social Media 101: Key Ways To Win At The Social Media Game
May 9, 2011Now that you know the players when it comes to social media, it’s time to start thinking about implementation. Below is a roundup of advice for getting started, as well as some online sites that are useful references:
May 9, 2011
10 Things I Know About... Selecting A Web Design Firm
May 9, 201110. Think Functionality
It’s not enough just to be able to design a good-looking site. A website needs to function well, too. That means programming and coding skills, not just good art direction.
May 9, 2011
Social Media 101: Facebook
May 9, 2011What is it?
In short, Facebook is the king of all social media today. It has 500 million active users and its members spend more than 700 billion minutes per month on the site.
May 9, 2011
May 9, 2011- May 9, 2011
101: Employee Theft
May 9, 2011It isn’t always a new employee who pilfers supplies, fraudulently diverts funds or abuses sick time.
May 9, 2011
May 9, 2011
10 Things I Know About... Internet Marketing
April 25, 201110. IT’S STILL MARKETING!
Many people getting started in online marketing get wrapped up in the tech and forget the basics. What’s your message? Who are you looking to reach? What’s your budget?
April 25, 2011101:Time Management
April 25, 2011We all have electronic devices such as computers, smartphones and fax machines designed to help us get more accomplished at the office in less time. Yet we all still have so much to do each day.
April 25, 2011- April 11, 2011
101: Cost Cutting
April 11, 2011For a small business, costs can add up quickly and cut into your bottom line. Regular reviews of operating costs can turn up significant savings and keep more money in your pocket.
April 11, 2011
101: Email Newsletters
March 28, 2011The email newsletter is still relevant. Even though social networking is all the rage, email newsletters are one of the best ways to link to customers. But there are some simple dos and don’ts when it comes to email marketing.
March 28, 2011
10 Things I Know About... Managing Change
March 28, 201110. Step One
First, assess your organization’s readiness for change. What’s the degree of flexibility, adaptability and innovation in the organization.
9. Be Prepared
March 28, 2011
10 Things I Know About.... PR Practitioners
March 14, 201110. ‘REAL PEOPLE’
Reporters often insist on talking to “real people,” not “experts.” This can be dangerous if the topic relates to investments or health, but it happens all the time.
March 14, 2011
101: Sales Pitches
March 14, 2011Asking people to part with money may not be everyone’s idea of a pleasant task. But sales is all about fulfilling a potential customer’s need.
March 14, 2011
