November 18, 2009
Party People Purchase Portal
By Matthew L. Brown
Framingham-based software developer Punchbowl Software Inc. has acquired the web site I'm In! from Group Go LLC for an undisclosed sum.
Punchbowl is the creator of the My Punchbowl party planning web site. Under Group Go, I'm In was a site for group travel and local trip ideas. Punchbowl said it would use I'm In's assets to develop a local vendor portal for the party planning market.
The portal will allow party-related businesses to connect directly with consumers who are planning parties, and will allow consumers to search for party venues.
WBJ Web Partners
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