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Advice
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Know HowHow to find good people through LinkedIn
November 24, 2014Spending more time networking than posting a job is the best way to find quality people, unless you're under a time crunch. That's when you should use LinkedIn to find suitable candidates.
November 24, 2014101: Introducing new technology
November 24, 2014We don't imagine there's an employee anywhere who looks forward to the introduction of a new computer system. Here are three ways to make technology changes more streamlined and less stressful.
November 24, 2014
10 Things I Know About ... Search engine optimization
November 24, 2014(Editor's Note: This article first appeared in the Worcester Business Journal in June 2009.)
10. Add contentNovember 24, 2014101: Sizing up the competition
November 10, 2014What are you up against? It's crucial information for any business to look at before it develops a business strategy.
November 10, 2014
Know HowHard sell or soft sell?
November 10, 2014On the surface, the question, “Hard sell or soft sell?” may seem like a no-brainer, so let's define them. Hard sell is not about hammering someone into doing something that isn't right for him.
November 10, 2014
November 10, 2014101: Workplace ethics
October 27, 2014International think tank The Ethisphere Institute again recognized the world's most ethical companies earlier this year.
October 27, 2014
10 Things I Know About... How to ask for business
October 27, 201410. It's not all about making the sale.
Asking for business needs to come from the desire to be the best solution. For repeat sales, your solution needs to be the most helpful, reliable and cost-effective resource.October 27, 2014
Know How5 tips for grabbing prospects’ attention online
October 27, 2014Company websites are as essential as business cards or a sign over your door.
October 27, 2014
10 Things I Know About... Martial arts for professionals
September 29, 201410. Reaching goals In martial arts, balance and commitment are essential. Martial arts training reinforces self-discipline when you need to accomplish goals.
September 29, 2014
Know HowSell more in any economy
September 29, 2014You hear it everywhere you go: “Sales are down because of the economy. My customers simply aren’t buying as much.”
September 29, 2014101: Office Politics
September 29, 2014“Playing the game,” as it's called, can be unpleasant for many in the workplace.
September 29, 2014
101: Leading a meeting
September 15, 2014Sometimes they're called strategy sessions or one-on-ones; other times, executive staff meetings or project reviews. They are all meetings, and can likely be more effective — even for the best leaders among us.
September 15, 2014
10 Things I Know About... Interviewing job candidates
September 15, 201410. Phone interview first
Have a handful of questions you can ask over the phone before the candidate comes in. This can weed out a few candidates before you spend precious time in an interview setting.September 15, 2014
Know HowOn guard against cyberattacks
September 15, 2014All organizations are subject to cybersecurity risks. So, if you don't have a cybersecurity plan or cybersecurity business unit, “you should be afraid, be very afraid,” to quote the famous movie line.
September 15, 2014
10 Things I Know About... Social engineering
September 1, 201410. Don't trust uniforms. Wearing shirts with company logos on them can be enough to gain access to restricted areas. Verify that visitors really are who they say they are.
September 1, 2014
