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Advice

  • KNOW HOW

    Understand the strengths you bring to community needs

    Kola A. Akindele November 7, 2016

    A good community relations strategy should seek to understand the needs of one's community and the strength of one's organization and find the areas of overlap with the objective to be seen as a good neighbor that cares about the community and be an

    Kola A. Akindele November 7, 2016
  • 10 things I know about....

    Looking for a job

    November 7, 2016

    This ten step guide to finding a job covers everything from the search process to the proper interview outfit.

    November 7, 2016
  • 101: Leading a global team

    Susan Shalhoub November 7, 2016

    Companies competing in global markets is nothing new, and it seems more and more is possible with each new technological advance.

    Susan Shalhoub November 7, 2016
  • 10 things I know about..

    Online marketing

    Hans Riemer October 24, 2016

    Ten steps could help you make the most of your marketing budget.

    Hans Riemer October 24, 2016
  • KNOW HOW

    A smile can go a long way

    Caitlin Lubelczyk October 24, 2016

    You can spend tens of thousands of dollars marketing your business, but if once you acquire that customer you don't deliver exceptional service, that customer will find somewhere else to go.

    Caitlin Lubelczyk October 24, 2016
  • Fighting stagnant productivity

    Susan Shalhoub October 24, 2016

    How can businesses benefit from changes in the way teams collaborate at work?

    Susan Shalhoub October 24, 2016
  • 10 THINGS I know about...

    Making an impact with elected officials

    October 10, 2016

    How to make an impact with elected officials.

    October 10, 2016
  • Know how

    How to humanize your brand

    Kham Inthiarath October 10, 2016

    Humanizing your brand is an important step towards attracting, persuading and retaining your customers.

    Kham Inthiarath October 10, 2016
  • 101

    Succession planning

    Susan Shalhoub October 10, 2016

    Succession planning should never be an afterthought when considering the operational structure of a company.

    Susan Shalhoub October 10, 2016
  • 10 Things I know About....

    Pot compliance

    Michelle Drolet September 26, 2016

    10) Nothing hazy about the laws

    Michelle Drolet September 26, 2016
  • Know How

    How to make the perfect cupcake

    Renee King September 26, 2016

    Cupcakes are a part of life, and so are businesses. Without either of them, the world would be a lot less sweet. So here are some tips to the perfect "cupcake."

    Renee King September 26, 2016
  • Know How

    How to create a learning culture

    Susan Shalhoub September 26, 2016

    Crafting a culture of learning within your organization goes deeper than a seminar or Skype presentation. It means to create organizational practices and processes that hold development of knowledge and new skills as a top priority.

    Susan Shalhoub September 26, 2016
  • 10 Things I Know About

    Building business reputations

    Ruth Winett September 12, 2016

    10) Provide high quality products and services. People know companies through their offerings. Satisfied customers will become repeat purchasers and will provide referrals.

    Ruth Winett September 12, 2016
  • 101

    Boosting worker retention

    Susan Shalhoub Special To The Worcester Business Journal September 12, 2016

    The cost of replacing an employee can often be remedied with proactive retention efforts.

    Susan Shalhoub Special To The Worcester Business Journal September 12, 2016
  • Know How

    Marketing to an expanding customer base

    Miriam Hyder Special To The Worcester Business Journal September 12, 2016

    It is important for business owners and marketers to identify changes in their industry and see them as an opportunity to reach a different and growing audience.

    Miriam Hyder Special To The Worcester Business Journal September 12, 2016
  • 10 Things I Know About

    How to build business communication skills

    Ed Londergaan August 29, 2016

    Here are ten simple steps to clearer communication.

    Ed Londergaan August 29, 2016